Gizmodo covered an Arstechnica story about you not buying DVDs like before. Aside from waiting for a winner of the HD format battle, here are 20 reasons why you are not lining the pockets of investors and the MPAA.

  1. Storage space – DVD storage is a waste of your living space.
  2. It is not the 80’s – When massive VHS walls were cool and technology amazed you. Now you border on information overload.
  3. You don’t feel appreciated when forced to watch piracy warnings.
  4. On Demand - You can point and click. Why buy a DVD?
  5. The Web – TV killed the radio and the Internet killed the TV.
  6. With video a rental subscription, what is your incentive to buy?
  7. You spend your money and time elsewhere.
  8. Cable and Satellite TV – You have more choices than ever before.
  9. Price – You don’t value the content as much as they would like.
  10. Inconvenience – DVDs are bothersome and do not fit your lifestyle.
  11. You won’t buy DVDs because a green alternative is available.
  12. You are a digital consumer.
  13. You do not find movies good enough to buy.
  14. Piracy – You watched the bootleg DVD you got from a co-worker.
  15. Independent films – The MPAA does not track movies you watch.
  16. Video Games – More involvement and you control the action.
  17. There is no need to buy a movie you already watched in the theatre.
  18. You spend more time in front of your computer than your television.
  19. Connectivity – Extra / interactive content is not social and stales fast.
  20. DVDs are last generation. You demand more.

Like VHS tapes and Betamax, DVDs are going out the door. However, the industry does not have a product to sell as a replacement and you; the consumer, is more educated than ever.

After creation of a digital copy of a film, there are no other production costs. You know there is no need to keep the price as high as a DVD that requires a plant, people and process to manufacture and distribute.

This never comes into the equation when discussing revenue and profits. Expectation is always for more.

From Arstechnica

Spider-Man 3 and Fantastic Four: Rise of the Silver Surfer only generated 20 and 33 percent of box office revenue—a far cry below Natixis Bleichroeder’s expectation of 70 percent

There should be no confusion why Spider-Man 3 and Fantastic 4: Rise of the Silver Surfer did not meet sales goals. Both movies failed to meet moviegoers’ expectations. Word of mouth spread and sales are low.

Instead of trying to breathe new life into DVD, why not just let it die and focus on a digital solution as a viable means of revenue.